In the first part of this week, I represented Novell at the 2007 SWsoft Global Hosting Partner Summit in Reston VA. Novell was a Gold sponsor along with AMD and Intel.  This is the annual event for SWsoft – a company that specializes in hosting provider software. They are perhaps best known for their virtualization products: Virtuozzo and Parallels.

There were roughly 200 attendees from around the world, and they heard from speakers on a variety of topics including Software-as-a-Service (SaaS), Market observations in the hosting industry, as well as technical and business tracks pertaining to specific SWsoft products. It was a very nice event and everyone I spoke to seemed to enjoy meeting their peers, vendor sponsors (such as Novell) and other industry experts.  Novell and SWsoft recently announced the start of a partnership which should benefit both companies in the coming months and years.

We offered our stuffed penguins with the Novell logo on them – and of course they were a hit with all attendees.

Here’s a photo of the keynote I took with my Treo:

SWsoft Hosting Summit Keynote 5-2007

You might also check out this short summary article from WHIR to see what they thought about the conference…  Or read their blog entries here and here including photos that came out much better than mine…  If they post it, I’ll link to the video interview they did with me too.